Add on "User Data Export"
Last updated January 7, 2023
A survey from the Fashion Institute of Technology showed that 74% of consumers agree to share their data if they are getting something in return. To the product, the finder is a great way to capture individual user data.
To collect user data you have two Options:
Receive and control data via PostMessage
For more information about this option click here.Optional Signup via Skin Match Technology is described below.
Option 2 is the easiest way to collect data and be compliant with the law (General Data Protection Regulation). We simply add a profile registration to your Product Finder setup and allow you to download profile data vis CSV in your Dashboard. In this case, Skin Match Technology remains the data controller and uses the opt-in consent model for permission to share the data with your company for marketing purposes.
Opt-In Consent via Skin Match Technology
Opt-in-compliant collection means we have gathered permission from an individual to use their email address for marketing information they've expressed interest in. Your benefit is having the option to add a legal opt-in for users to allow us to share this data with you for an additional charge of +15% on your billed monthly license. In other words, the price per match increases by 15% with this option.
In return, you have direct access to User Data (CSV Download) with all the details collected in the Product Finder as well as a list fo the top matching products per User. This is amazing data to send out personalized recommendations and Newsletters.
If you are interested in this option, please get in contact with us.
GDPR (General Data Protection Regulation)
The General Data Protection Regulation is a Regulation in EU law on data protection and privacy in the EU and the European Economic Area. The GDPR is an important component of EU privacy law and of human rights law, in particular Article 8 of the Charter of Fundamental Rights of the European Union. As GDPR is one of the strictest data protection laws, Skin Match Technology has chosen to be compliant with this law disregarding the client’s origin or base.
